A boutique studio.
Not an agency.
Orbyt works with a small number of private aesthetic clinics at a time — on brand, AI visibility, and the signals that determine whether patients find you or a competitor. Here's how the engagement works.
Patients are asking AI. Most clinics aren't in the answer.
When a prospective patient types “best Botox clinic in Manchester” into ChatGPT, they get a list of names. One of those names might be yours. More likely, it's your competitors' — because AI models favour the clinics with the richest citation footprints, the most consistent directory presence, and the clearest authority signals.
This is a different problem from SEO. Ranking on Google doesn't mean ChatGPT recommends you. The signals that drive AI visibility — who talks about you, where, and how consistently — are distinct from the signals that drive search rankings. Most clinics that score well on SEO audits score poorly on AI visibility audits.
Orbyt exists to fix that. We build the brand foundation patients trust and the citation signals AI platforms rely on — then maintain both over time.
Most services in this space didn't build the platform.
The majority of people now offering AI visibility work are technical SEO practitioners who extended their practice — they run manual queries, subscribe to a third-party monitoring tool, and hand you the output as a report. Some are good at what they do. None of them built the infrastructure.
We did. Linksii is our platform — built in-house, not subscribed to. The citation monitoring, the gap analysis, the visibility scoring: that's proprietary. It means your reports are built on data we own and develop, not a tool anyone else can buy access to. It also means the underlying intelligence compounds over time in a way that manual checks and off-the-shelf software don't.
And we're a design studio. Every competitor in this space is a technical practitioner — they can identify missing citations but they can't redesign your brand mark, build campaign collateral, or rewrite your positioning. We can. That capability isn't a bolt-on we added to round out the offer — it's what Orbyt was doing before AI visibility became a category.
Everyone else
- Manual checks or third-party tools
- Technical SEO background
- Audit + report, little ongoing action
- No brand or design capability
- Generic recommendations not built for aesthetics
Orbyt
- Linksii — proprietary platform we built and own
- Designer who built a platform
- Ongoing retainer: visibility + brand, every quarter
- Visual identity, creative assets, marketing collateral
- Built exclusively for UK & Ireland aesthetic clinics
From free audit to full retainer
Free AI visibility audit
Every engagement starts here. We run 15 real patient queries through Linksii across ChatGPT, Claude, Gemini, and Perplexity. You get a full report: visibility score, platform breakdown, competitor analysis, citation sources, and what to fix first. No pitch, no obligation — the report is yours either way.
Request your free auditStrategy call
If the findings are useful and you want to move forward, we book a 45-minute call. There's no bespoke scoping — one retainer, a defined set of deliverables. The call is for walking through the audit results, answering questions, and confirming your start date. Then onboarding begins.
Month 1: Onboarding
The first month is dedicated to deep discovery before execution begins. We run a comprehensive audit through Linksii, review your brand and digital presence for AI-specific gaps (is your site structured for AI citation? does your content answer the questions patients ask?), map the competitive landscape, and produce a prioritised 90-day roadmap. Everything from month 2 is built on this foundation.
Monthly cycle: Execution
From month two: up to 4 content pieces per month — treatment pages, FAQ content, blog posts, or landing pages, all reviewed for ASA and MHRA compliance before publication. Technical implementation (schema markup, directory optimisation, citation building). A branded monthly visibility report with score tracking and competitor analysis. And a 45-minute strategy call with Phill, followed by a written action summary.
Quarterly refresh
Every three months: a full deep audit replacing the monthly check, updated competitive trend analysis across quarters, brand refresh (new creative assets, social templates, campaign visuals, collateral — the work no other AI visibility service offers), and a roadmap review setting priorities for the next 90 days based on real data.
One retainer. Three rhythms.
Once
Month 1: Onboarding
Every month
Execution cycle
Every quarter
Deep audit + brand refresh
No other AI visibility service includes brand and creative work. It's standard here.
We work with a small number of clinics. By design.
We cap the number of active retainer clients deliberately. Every clinic we work with gets senior attention — not a junior account manager working from a template. That means we go deeper, move faster, and actually understand the nuances of each clinic's market position.
We work with private aesthetic clinics in the UK and Ireland. Typically owner-operated or small group practices — where the founder is close to the business and takes brand seriously. We're not set up for large corporate groups or franchise networks.
You're likely a good fit if:
- You're a private aesthetic clinic in the UK or Ireland
- You want to be visible where patients are actually looking — including AI
- You take brand seriously, not just as a logo exercise
- You want a long-term partner, not a one-off agency project
- You'd rather pay for quality than manage a commodity retainer
Not ready for the full retainer?
If the free audit is eye-opening but a longer commitment isn't the right move yet, there's a concrete alternative. We take the three highest-impact gaps from your audit and fix them — one week, measurable results.
Thirty days later, we re-run your audit so you can see exactly what changed. If the visibility moved and you want to keep the momentum going, the retainer conversation becomes easy — you've already seen the results. If not, you've still got a better-performing clinic and no ongoing obligation.
Fix the three biggest gaps
- Based on your free audit findings
- Three highest-impact fixes, implemented in one week
- 30-day follow-up audit to measure what changed
- No retainer commitment required
Further reading
Get your free AI visibility audit
The starting point for every engagement — see exactly how AI describes your clinic today.
Read moreWhat is AI visibility for aesthetic clinics?
Plain-language introduction to the concept and why it matters right now.
Read moreAI visibility vs SEO: do you need both?
How the two fit together and which gap usually matters most.
Read moreBlog
Clinic-focused writing on AI, brand, and patient discovery.
Read moreFrequently Asked Questions
Who is Orbyt for?
Private aesthetic clinics in the UK and Ireland — typically owner-operated or small group practices that take their brand seriously and want to be visible where patients are actually looking. We work with a small number of clinics at a time so we can go deep on each one.
What does a retainer include?
The retainer operates on three rhythms. Month 1 is onboarding: a deep audit via Linksii, a brand and digital presence review for AI-specific gaps, competitive landscape analysis, and a 90-day roadmap. From month 2, the monthly cycle includes up to 4 content pieces (treatment pages, FAQ content, blog posts, or landing pages — all reviewed for ASA and MHRA compliance), technical fixes, a branded visibility report, Linksii dashboard access, and a 45-minute strategy call with written action summary. Every quarter: a full deep audit, updated competitive analysis, brand refresh (creative assets, social templates, campaign visuals, collateral), and roadmap review.
How does AI visibility management work month to month?
Each month, we re-run your full audit through Linksii and produce a branded report showing score changes, platform-by-platform breakdown, competitor shifts, and what drove the movement. Alongside the report, we deliver up to 4 content pieces targeting the specific queries where your clinic is invisible — treatment pages, FAQ content, blog posts, or landing pages. We also implement technical fixes (schema markup, directory updates, citation building) and hold a 45-minute strategy call to review findings and set priorities for the following month.
Do I need the free audit before starting?
Yes — the free audit is how every engagement begins. It tells us where your clinic stands today across ChatGPT, Claude, Gemini, and Perplexity, what competitors are being recommended instead, and what the highest-leverage fixes are. If you decide to move forward with the retainer, Month 1 then runs a deeper, more comprehensive version of that audit as the foundation for everything that follows.
Is there a way to try this before committing to a retainer?
Yes. If the free audit is useful but a longer commitment isn't right yet, we offer a one-off engagement: we take the three highest-impact gaps from your audit and fix them in one week. Thirty days later, we re-run your audit so you can see exactly what changed. No ongoing commitment required. If the results are good and you want to keep going, the retainer conversation becomes straightforward — you've already seen what we do.
What is Linksii?
Linksii is a platform we built — it's not a third-party tool we subscribed to, and it's not a manual process. Most services offering AI visibility work are running manual queries or using off-the-shelf monitoring software. We built the infrastructure: citation network mapping, gap analysis, visibility scoring across all four major AI platforms. That proprietary layer is what makes Orbyt's reports and ongoing management fundamentally different. Every retainer client has access to it.
Do you work with clinics outside the UK and Ireland?
Our current focus is UK and Ireland, where we understand the regulatory environment (JCCP, Save Face, CQC), the local press landscape, and the specific patient behaviour patterns. We may expand later, but we'd rather do a few markets properly than many markets poorly.
How many clinics do you work with at once?
Deliberately few. We're a boutique studio, not an agency. We cap the number of active retainer clients to ensure each clinic gets senior attention — not a junior account manager and a templated plan.
What happens after the audit if I don't want a retainer?
You keep the report. It's yours with no strings. Many of the findings are actionable in-house. If a retainer isn't the right fit right now, we'd rather send you away with a useful document than push you into something premature.
Start with a free audit
We run a full AI visibility audit on your clinic across ChatGPT, Claude, Gemini, and Perplexity. No pitch, no strings — you keep the report.
Get Your Free Audit