A boutique studio
for private clinics
Orbyt is the brand studio for the AI era — built exclusively for private aesthetic clinics in the UK and Ireland.
One person, not a department
Orbyt is run by Phill Hendry — a designer who built a platform. That combination is what makes Orbyt different from every other AI visibility service, which are almost all run by technical SEO practitioners who extended their practice into a new acronym.
Phill built Linksii — the AI visibility platform that powers every Orbyt engagement. Not subscribed to it, not reselling it. Built it. That's why the data your reports are built on is proprietary, and why the underlying intelligence compounds rather than stagnates.
When you work with Orbyt, you work directly with Phill. Every strategy call, every brand decision, every visibility fix — no account managers, no handoffs, no juniors.
Brand and visibility, together
You can't advertise most aesthetic treatments. But AI is answering questions about them right now. Orbyt exists to make sure your clinic is the one being recommended — with a brand that lives up to the recommendation when patients arrive.
The platform behind every engagement
Linksii is a platform Phill built from the ground up — it isn't licensed from a third party and it isn't a rebranded off-the-shelf tool. It's proprietary infrastructure for tracking, analysing, and improving how AI models describe clinics.
Most services in this space run manual queries or use commodity monitoring software. Linksii is why Orbyt doesn't. Every client gets full access — citation network mapping, visibility scoring across ChatGPT, Claude, Gemini, and Perplexity, and gap analysis against competitors.
Northern Ireland. UK & Ireland clinics.
Orbyt is based in Belfast and works exclusively with private aesthetic clinics across the UK and Ireland. That focus means every recommendation is grounded in your market, your regulations, and your patients.
Engagements are run remotely, with monthly strategy calls and in-person sessions arranged on request.
Common questions about Orbyt
What is Orbyt?
Orbyt is a brand studio for private aesthetic clinics, based in Belfast, Northern Ireland. We combine brand design with AI visibility management — helping clinics appear when patients ask AI platforms like ChatGPT, Claude, Gemini, and Perplexity for recommendations.
Who founded Orbyt?
Orbyt was founded by Phill Hendry, a designer who built the Linksii AI visibility monitoring platform. Phill has a background in brand design and built Orbyt around the insight that aesthetic clinics need both strong brand identity and AI visibility to win patients in 2025 and beyond.
What is Linksii?
Linksii is a proprietary AI visibility monitoring platform built by Orbyt. It runs structured prompt batches across ChatGPT, Claude, Gemini, and Perplexity — measuring how a clinic is represented at awareness, consideration, and decision stages of the patient journey. Linksii is not a third-party tool; it was built by Orbyt and is available exclusively to Orbyt clients.
Where is Orbyt based?
Orbyt is based in Belfast, Northern Ireland. We work with private aesthetic clinics across the UK and Republic of Ireland, with engagements run primarily remotely and in-person sessions arranged on request.
What makes Orbyt different from other AI visibility services?
Two things set Orbyt apart. First, we built Linksii — our own AI visibility monitoring platform — rather than relying on commodity tools. Second, we offer quarterly brand design work as part of the same retainer. No other AI visibility service combines brand design with AI citation management. We do, because brand design is what we were doing first.
Who does Orbyt work with?
Orbyt works exclusively with private aesthetic clinics in the UK and Ireland. Our focus is specifically on this sector — we understand the regulatory environment (ASA, MHRA, JCCP, Save Face), the patient discovery journey, and the competitive dynamics of the UK and Irish aesthetics market.
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